- Built with API technologies for data visualization
- Convenient tool for data engineers and architects
- Offer dozens of read-made schemes for simple usability
- Helps to reduce the risk of data creeping
Product Highlights
Supermetrics: The Ultimate Data Integration and Reporting Solution for Marketers
In today’s data-driven world, businesses rely on analytics and reporting to make informed decisions. However, manually collecting and consolidating data from multiple platforms can be time-consuming and error-prone. This is where Supermetrics comes in—a powerful tool that simplifies data integration, reporting, and visualization for marketers, analysts, and business professionals.
Supermetrics helps users pull data from multiple sources into tools like Google Sheets, Excel, and data warehouses like Google BigQuery. It eliminates the need for manual data exports, ensuring real-time and automated reporting. This article explores Supermetrics' data source connectors, reporting & visualization capabilities, and pricing structure to help you understand how it can benefit your business.
What is Supermetrics?
Supermetrics is a marketing data automation platform designed to help businesses collect, process, and visualize data from multiple marketing, advertising, and analytics sources. The tool simplifies data integration by connecting various platforms and automatically updating reports, saving hours of manual work.
Supermetrics is trusted by digital marketers, analysts, and business intelligence teams across industries to streamline data operations and make data-driven decisions efficiently.
Key Benefits of Supermetrics
- Automates Data Collection: Eliminates the need for manual data exports and imports.
- Seamless Integration: Works with Google Sheets, Excel, BigQuery, Looker Studio, and more.
- Customizable Reports: Allows businesses to generate custom dashboards and insights.
- Improves Decision-Making: Real-time data updates help businesses stay ahead of trends.
- Saves Time and Resources: Reduces the workload of marketing and analytics teams.
Now, let’s dive deeper into the core features of Supermetrics, starting with Data Source Connectors.
Supermetrics Data Source Connectors
Supermetrics provides seamless integration with over 100 data sources, enabling users to collect and analyze marketing, sales, and analytics data efficiently.
Popular Data Source Categories
Advertising Platforms
- Google Ads
- Facebook Ads
- LinkedIn Ads
- Twitter Ads
- TikTok Ads
- Snapchat Ads
- Microsoft Advertising
Analytics Platforms
- Google Analytics 4
- Adobe Analytics
- Mixpanel
- Matomo
Social Media Insights
- Facebook Insights
- Instagram Insights
- LinkedIn Pages
- Twitter Analytics
- YouTube Analytics
- TikTok Analytics
E-commerce & Sales Data
- Shopify
- WooCommerce
- Stripe
- Amazon Seller Central
CRM & Customer Engagement
- HubSpot
- Salesforce
- Mailchimp
- ActiveCampaign
SEO & Web Performance
- Google Search Console
- Ahrefs
- SEMrush
- Moz
Financial & Business Intelligence Tools
- Stripe
- Xero
- QuickBooks
How Do Supermetrics Connectors Work?
Once a data source is connected, Supermetrics fetches and updates data in real time within the desired reporting tool (Google Sheets, Looker Studio, etc.). Users can apply filters, dimensions, and metrics to customize their reports according to their business needs.
With Supermetrics’ robust data connectors, marketing teams can gather insights without needing to write SQL queries or manually export CSV files.
Reporting & Data Visualization with Supermetrics
One of the biggest challenges marketers face is transforming raw data into actionable insights. Supermetrics simplifies reporting and data visualization by allowing users to create custom dashboards in Google Sheets, Excel, Looker Studio, and BI platforms.
Supermetrics Reporting Tools
Google Sheets & Microsoft Excel
- Fetch real-time data and update spreadsheets automatically.
- Use formulas, pivot tables, and charts to create reports.
- Schedule data refreshes (daily, weekly, or monthly).
Google Looker Studio (formerly Data Studio)
- Create dynamic and interactive dashboards.
- Connect multiple data sources into a single report.
- Share real-time dashboards with teams and clients.
BigQuery & Data Warehouses
- Store large datasets for advanced analysis.
- Use SQL-based querying to extract and process data.
- Ideal for enterprise-level reporting and AI-driven insights.
Key Features of Supermetrics Reporting
- Automated Refreshes: Schedule reports to update automatically.
- Custom Metrics & Filters: Apply business-specific filters to refine reports.
- Cross-Channel Analysis: Combine data from multiple sources in one view.
- Pre-Built Templates: Ready-to-use dashboards for quick reporting setup.
With these features, Supermetrics enables businesses to track marketing performance, ad spend, SEO rankings, and sales conversions in a centralized and efficient manner.
Supermetrics Pricing
Supermetrics offers a flexible pricing model depending on the data source, reporting tool, and business size. The pricing is subscription-based, and users can select plans based on their requirements.
Supermetrics for Google Sheets & Excel
- Essential Plan: $69/month
- Core Plan: $239/month
- Super Plan: Custom Pricing
Supermetrics for Looker Studio
- Starter Plan: $99/month
- Core Plan: $239/month
- Super Plan: Custom Pricing
Supermetrics for BigQuery
- Custom Pricing (based on data volume and API usage)
Supermetrics API
- Pricing based on data volume and number of API requests
Supermetrics Free Trial
Supermetrics provides a 14-day free trial for new users to test its features before committing to a paid plan.
Which Plan is Right for You?
- Small businesses & freelancers: Google Sheets or Excel Essential Plan
- Marketing teams & agencies: Looker Studio Core Plan
- Enterprises & data-driven organizations: BigQuery or API Plan
Why Choose Supermetrics?
Supermetrics is an indispensable tool for businesses looking to automate marketing data collection, streamline reporting, and enhance data visualization. It helps organizations save time, improve decision-making, and maximize marketing ROI.
- Supports 100+ data connectors for marketing, analytics, eCommerce, and more.
- Works seamlessly with Google Sheets, Excel, Looker Studio, and BigQuery.
- Automates reporting and visualization with scheduled updates.
- Offers flexible pricing plans to suit different business needs.
- Saves hours of manual work for marketing and analytics teams.
If you’re looking for a powerful, easy-to-use, and reliable data automation solution, Supermetrics is definitely worth considering. Start with a free trial and experience how it transforms your data workflow!
- Easy-to-setup tool for simple data replication
- Automate data flow feature to reduce error detection
- ETL process supportive tool for better practice
- Highly authenticated data integration software for beginners
- ETL and ELT cloud data integrations for free
- AI-powered data catalogs feature to deliver quality content
- Operational monitoring technologies for optimized performance
- Offer highest-level of privacy security for practitioners
- Flexible data pipeline integration for convenient accessibility
- Evaluate data report by using gratner’s criteria
- Ideal software with API integration and applications
- Unified tools deliver complete and trusted data
Product Highlights
Talend - Offer Clean And Uncompromised Data Integration Tool For All
Explore your business on a reliable yet trusted data! There are various marketing tools available on digital platforms; one such software is Talend data integration, which has been designed with three main essentials: data integration, application & API integration, data integrity & governance for superior analytics performance at a few clicks.
Must Look At Top Features Of Talend
Clear Data
Deliver clean and complete data for everyone through the best data integration tool for the enterprise. This Talend is ensuring to trust on data and protect you from the threat of bad data. It provides instant accessibility for effective data quality.
Built-in Data Fabric
The most beneficial thing about the Talend data integration software is to provide data integration, governance, application, API integration, multi-cloud, hybrid environment, and many others to generate trustworthy data at your fingertips. Nevertheless, being a good businessman can go with the latest softwares as data reporting tools, CRM, etc.
Premium Plans
Explore Talend healthy data plans which suit your businesses. They provide four different plans below:
- Stitch plan for data replication to analysts data and business
- Data management platform for professionals
- Big data platform for cross-team initiatives
- Data fabric solution for all types of enterprise
Alternative Of Talend
It’s pretty to know that thousands of customers consider the Talend for making decisions on critical problems. Thus, here are two other data integration tools that can make perfectly suitable alternatives to Talend, such as Supermetrics and Informatica, with similar data quality features for all users.
- Built with powerful portfolio flash storage for business
- Data integration tool aids to increase day-by-day operation
- Intelligent workload optimization techniques for faster performance
- Multi-cloud acceleration functions with low cost and risk
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Quick Summary
🏆 Best Overall: Supermetrics - Super Granular Analysis F... | ⭐ Runner Up: Hevo Data - Smooth Connectivity With Dat... | 💰 Also Great: Informatica - Metadata Intelligence, Aut...
Popular Data Integration Tools With Enterprise-grade Security For Firm
Choosing a trusted vendor and proper data processing is a complicated task! Isn’t it? Quickly browse the best data integration tools, which are better solutions to develop the resources for your organizations. These are high-rated marketing tools that permit employees and owners to gather exclusive yet reliable data from different sources.
These tools enable in-depth research and analysis with other technical processes in one place. Thus, to make the business process easier, go through the full guide and install an ideal tool for effective data warehousing.
Why data integration tools?
The data integration tools are the one place where migrate, integrate, discover, governance, and analyze business processes seamlessly by using automated pipelines. They provide non-coding yet cost-effective platforms to pick reliable vendors and accelerate transformation tasks to complex data preparation hassle-free. Hence, organizations concerning new-generation data reporting tools, data mining, and other softwares increase the firm’s revenue.
Glimpse At Key Features Of Data Integration Tools
The cloud-based data integration tools have API components, versatile techniques, and data mining software that enable you to implement various tasks in less time. Below are key features that aid in accelerating the work process by reducing cost and risk.
- Real-time architecture
- ETL and ELT supportive
- Automatic schema detection
- Mapping techniques
- High-level enterprise-grade security system
- Alerts and monitoring
What is the Best Data Integration Tool?
As the wide range of data integration tools is available in the market, you are confused about picking a good one. Check out the top listed and reliable platforms you can go with, such as Supermetrics, Hevo Data, Informatica. These all come with advanced customization components to help users to work on data gathering conveniently.
Data Integration Tools
Frequently Asked Questions
1. What is data integration with an example?
Data Integration Tool is where you collect data from multiple sources in a centralized location as a warehouse. For example, the customer support system maintains the same customer records as an accounting system.
2. What are the top data integration tools?
Experience easier data pipelines with some data integration tools such as Hevo Data, Talend, Informatica, and many others for streamline business processes.
Written & Researched By
BestValued Team
Best Valued Team possess extensive research and vocabulary skills to handle complex contemporary technologies and progressions to engage the audience with top-notch content.
Last Updated: August 11, 2022