Pick The Best Email Marketing Service For Shopify Stores
Whether you're an aspiring fashion designer or a budding musician, you can sell everything at Shopify and grow the business to the next level with marketing tools or strategies. Email marketing is booming nowadays, where everyone wants to market through it using campaigns to the targeted group of people. Shopify's email marketing is the application to boost the sales of the e-commerce store with modified services like templates, themes, drag, and drop editor tool.
Why Do You Require Email Marketing For Shopify?
If you're planning to use email marketing for the Shopify store, then you're in the right place. It can boost sales, productivity, and conversion rates, whereas it's not that expensive an option to implement in your strategy. The customers receive product-related information based on the action and interest shown. This is a new strategy that triggers the customer to visit your website and make a purchase, letting you access the data directly with the tool's usage. These tools make you do much more with the Shopify store.
Forms
If there are any forms on your Shopify website, it should automatically connect to the email tool without failure. This feature is the most commonly offered by any platform to let you keep in sync with the actions taken up by the customers. The form on your website asks for the customer's email address and name to send regarding the product and services you offer. You're all set once you integrate the Shopify account with the email marketing software without any code insertion.
Customer Detail
The customer detail and purchase information go straight up to the email marketing tool once you integrate it with your Shopify Account. Some marketing tools keep an account of the subscriber and unsubscriber based on the opt-in checkout. The service of these email marketing is way better than any other option available as they're able to be more strategic and induce the sales, productivity to another level. The Shopify plugins collaborate to turn the website into a more sales-generating source.
Categorization
The categorization is done by these best email marketing tools based on the customers who made the purchase and didn't take any action. They can take the users' accounts visiting the page and import the details accordingly. The website owner can track the data whenever they get access to these tools. The categorization and segmentation of the customer based on the action can easily track down the regular and new customers.
Triggered Campaigns
The triggered emails like the abandoned cart, cross-selling, and upselling promotions are the must-have tool for the online Shopify store. These messages will boost the branding of the product and services among the customers. The triggered emails create the urge among the customers to opt-in for the product. Among the best marketing tools, the Getresponse Email Softwares presents ready-to-go templates with SEO optimized design for better growth and performances.
Report Statistics
The statistics matter when you're running a business as it reports the figures you've earned as revenue. The numbers presented by the email marketing tool are appropriate and indicate the profit-ratio from the trade. Accordingly, you can make marketing strategies for the e-commerce business on Shopify. With the right software tools, you can work on multiple campaigns.
Easy To Use
When you opt for the email marketing tools for the online store at Shopify, you can invest in the multi-purpose services rendered by these tools, such as the easy to drag and drop services. The editor is better easy to use by the site owner without any hassle. The drag and drop image into the message is a feature that helps easily include the site products, services directly to your email.
According to your business need, select the best email marketing tool that caters to all the criteria above. Some best-reviewed services are for your assistance in the article to help in choosing for your business type.
How Do You Choose Best Email Marketing for Shopify?
Choosing the Best Email Services for the online store is quite confusing as the market offers a wide range of tools and services which can add products to your email or with plenty of designer templates for the websites. You decide what marketing tool you want to use and should get for the online store. Here are some aspects from which you can consider buying the right tool.
Automated Triggered Emails
The tool comes with exciting automated features, out of which the automated triggered email is the most vital function that these best-rated services offer. Let us take an example of the ActiveCampaign Software that is termed to be appropriate for the beginners with user-friendly automated features, which is low maintenance compared to hefty, expensive services. It has a tracking feature that checks on the performance of the website.
Ease Integration with Shopify
In case you're a beginner, and for the first time, you're shopping for an email marketing service. You must know that your Shopify account integrates easily with the messaging service tool for better performance and sales productivity. The ease of integration facilitates the site owner to add products to the email and create a signup form that takes the customer to the Shopify Store.
Added Features
The top-rated platforms provide the general features and come with an added feature that makes them unique from the rest of the tools. The tools added up the gift boxes, scratch cards, and wheel of fortune forms to attract the customers to sign up to the website.
Conclusion
The Omnisend Email Marketing Platform for Shopify has ranked the top list among the others as the pre-designed templates are easy to use by beginners. The Drag and drop editor tool is for convenience in adding the products directly to the email account. The tracking feature is to record the website's performance.